This story is about a new market grab and a new brand of hype. Let us take a good look at the shiny marketing brochure for “eldercare technology.” It seems like the important investors, perched high, are very excited about the opportunity to squeeze more profits out of the demographic and health crises that they have previously created with their own hands — and to “monetize” the elders like captured pets, while pretending that they are doing it for the elders’ own good.
Ehm, who are our house experts on monetizing manufactured woes? The WEF folks! In 2021, they inquired: “Ageing: Looming crisis or booming opportunity?” Seemingly, the decline in health and fertility rates is a looming crisis for us, lowly peasants — but it sure is a booming opportunity for their crew!
The proverbial owners of everything are saying that “by 2050, the number of adults over the age of 65 globally will double, reaching a staggering 1.6 billion, with the largest growth in the developing world. This growth will be one of the greatest social, economic, and political transformations of our time, that will impact existing healthcare, government and social systems.” (Yay, new normal, hooray!)